Firearms News

.204 Ruger Earns Editor's Choice Award From On Target Magazine
July 09, 2004
Sturm, Ruger & Company, Inc. (NYSE: RGR), is proud to announce that the .204 RUGER cartridge received the Editor's Choice Award from ON TARGET magazine. This award, announced in the May/June issue, recognizes the combined efforts of Sturm, Ruger and Hornady Manufacturing Company in developing the first rifle cartridge to bear the Ruger name.

"The new .204 RUGER may be the fastest, flattest-shooting varmint cartridge of all time. While varmint hunters crave speed and laser-like trajectory, they absolutely hate recoil, muzzle blast and burned out barrels," said Editor Ben Battles. "The .204 RUGER achieves its stunning performance while burning one-third less powder than other high-performance varmint rounds, resulting in substantially lower operating pressures and temperatures. These barrel-saving qualities also produce significantly less perceived recoil and muzzle blast, both of which were minimal in our Ruger No.1 test rifle."

The ON TARGET test rifle was the single-shot Ruger No.1 Varminter, featuring a stainless steel 26" heavy barrel and black laminate stock. Sturm, Ruger now offers three versions of the Ruger M77 Mark II rifle and two versions of the Ruger No.1 rifle chambered in .204 RUGER. All five rifle models are available now.

"This award is just the latest accolade the .204 RUGER has earned since being introduced at the SHOT SHOW in February," said Sturm, Ruger Executive Director of Sales and Marketing, Christopher Killoy. "The cartridge/rifle combination is everything serious small bore shooters want. The many awards received since their introduction reflect a successful team effort by Hornady and Ruger."

About Sturm, Ruger & Co., Inc.
Sturm, Ruger & Co., Inc. is one of the nation's leading manufacturers of rugged, reliable firearms for the commercial sporting market. The only full-line manufacturer of American-made firearms, Ruger offers consumers over 400 variations of more than 30 product lines. For more than 60 years, Ruger has been a model of corporate and community responsibility. Our motto, "Arms Makers for Responsible Citizens," echoes the importance of these principles as we work hard to deliver quality and innovative firearms.

The Company may, from time to time, make forward-looking statements and projections concerning future expectations. Such statements are based on current expectations and are subject to certain qualifying risks and uncertainties, such as market demand, sales levels of firearms, anticipated castings sales and earnings, the need for external financing for operations or capital expenditures, the results of pending litigation against the Company, the impact of future firearms control and environmental legislation, and accounting estimates, any one or more of which could cause actual results to differ materially from those projected. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date made. The Company undertakes no obligation to publish revised forward-looking statements to reflect events or circumstances after the date such forward-looking statements are made or to reflect the occurrence of subsequent unanticipated events.

Sturm, Ruger & Co., Inc. “Arms Makers for Responsible Citizens”®