Firearms News

Ruger Gives Away Thousands of Prizes in the "I Like Ruger 2012" Sweepstakes
October 19, 2012
Sturm, Ruger & Company, Inc. (NYSE: RGR) is launching the biggest sweepstakes in the Company's history - the "I Like Ruger 2012" Sweepstakes. Ruger fans will win 2,012 Ruger-branded prizes, including firearms, hats, T-shirts and more! 2012 has been a record-breaking year for firearms sales, and this incredible sweepstakes is Ruger's way of saying "thank you" to its loyal customers.

To enter, visit Ruger's Facebook page at www.Facebook.com/Ruger and "like" the page to gain access to the registration form. One entry is allowed PER DAY. The Sweepstakes will run from October 15, 2012 - November 30, 2012. The following prizes will be awarded:

	Quantity	Prize Description
Grand Prize	2	Ruger® 10/22 Takedown® / SR22® Pistol Gift Set
First Prize	10	Ruger® LCR® in .22 LR
Second Prize	25	Keyboard, Mouse, Lanyard Set
Third Prize	75	Safety Glasses, Protective Ear Muffs, Targets Set
Fourth Prize	150	T-Shirt, Hat, Tactical Band Set
Fifth Prize	250	T-Shirt
Sixth Prize	500	Hat
Seventh Prize	1000	Decal Set

If you "like" Ruger, sign up today for your chance to win!

Mobile Users: Custom page tabs, like the I Like Ruger 2012 Sweepstakes tab, are not supported on mobile Facebook. Access Facebook from a desktop to learn more about the Sweepstakes and to enter.

No purchase is necessary to win, though participation in the sweepstakes is limited to individuals age 21 or over and prize awards are subject to all applicable Federal, State and local regulations. Official rules can be found at Facebook.com/Ruger. For more information on the extensive, award-winning line of Ruger® firearms, visit Ruger.com.

About Sturm, Ruger & Co., Inc.
Sturm, Ruger & Co., Inc. is one of the nation's leading manufacturers of rugged, reliable firearms for the commercial sporting market. The only full-line manufacturer of American-made firearms, Ruger offers consumers over 400 variations of more than 30 product lines. For more than 60 years, Ruger has been a model of corporate and community responsibility. Our motto, "Arms Makers for Responsible Citizens," echoes the importance of these principles as we work hard to deliver quality and innovative firearms.

The Company may, from time to time, make forward-looking statements and projections concerning future expectations. Such statements are based on current expectations and are subject to certain qualifying risks and uncertainties, such as market demand, sales levels of firearms, anticipated castings sales and earnings, the need for external financing for operations or capital expenditures, the results of pending litigation against the Company, the impact of future firearms control and environmental legislation, and accounting estimates, any one or more of which could cause actual results to differ materially from those projected. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date made. The Company undertakes no obligation to publish revised forward-looking statements to reflect events or circumstances after the date such forward-looking statements are made or to reflect the occurrence of subsequent unanticipated events.

Sturm, Ruger & Co., Inc. “Arms Makers for Responsible Citizens”®