Ruger Celebrates 100th Auction on GunBroker.com
February 27, 2013
Since 2010, Sturm, Ruger & Co., Inc. (NYSE: RGR) has been working with the popular website GunBroker.com to auction off rare, commemorative, discontinued or one-of-a-kind Ruger® firearms. On February 27, 2013, Ruger will launch its 100th auction with GunBroker.com, and is celebrating this milestone by auctioning off a Ruger® M77® Hawkeye® Alaskan Rifle previously owned by President and CEO Mike Fifer. All Ruger auction proceeds are donated to charity, with over $176,000 raised thus far. This commemorative auction will benefit HAVA (Honored American Veterans Afield).
Mike Fifer used this rugged, big game rifle during a brown bear hunt on the Alaska Peninsula in May 2010 where he successfully harvested a large 8' 10.5" brown bear. Ruger Senior Sales Manager Randell Pence, hunting guide Bob Lacher, and videographer Danny Dodge accompanied Fifer on this hunt. Their exciting adventure was featured on an episode of the television show Ruger's Adventures, and has been documented in a photo book created by Fifer. The winning bidder will also receive an autographed copy of this book, along with the same Burris® scope used during the hunt and a Ruger-branded rifle case.
To learn more about this special auction, visit Ruger.com/Auction or visit GunBroker.com to place your bid. For more information on the extensive, award-winning line of Ruger® firearms, visit www.Ruger.com or Facebook.com/Ruger.
About Sturm, Ruger & Co., Inc.
Sturm, Ruger & Co., Inc. is one of the nation's leading manufacturers of rugged, reliable firearms for the commercial sporting market. The only full-line manufacturer of American-made firearms, Ruger offers consumers over 400 variations of more than 30 product lines. For more than 60 years, Ruger has been a model of corporate and community responsibility. Our motto, "Arms Makers for Responsible Citizens," echoes the importance of these principles as we work hard to deliver quality and innovative firearms.
The Company may, from time to time, make forward-looking statements and projections concerning future expectations. Such statements are based on current expectations and are subject to certain qualifying risks and uncertainties, such as market demand, sales levels of firearms, anticipated castings sales and earnings, the need for external financing for operations or capital expenditures, the results of pending litigation against the Company, the impact of future firearms control and environmental legislation, and accounting estimates, any one or more of which could cause actual results to differ materially from those projected. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date made. The Company undertakes no obligation to publish revised forward-looking statements to reflect events or circumstances after the date such forward-looking statements are made or to reflect the occurrence of subsequent unanticipated events.
Sturm, Ruger & Co., Inc. “Arms Makers for Responsible Citizens”®